Get quoted as an expert in the media

Set up your media profile on Qwoted and start connecting with journalists

Thursday, April 3 from 1pm - 2:30pm EST

Why does it seem like some experts get quoted in the media over and over, but you haven’t been able to connect with any journalist?

It’s because they know how to use media platforms journalists are using.

Qwoted is a database where journalists constantly reach out for experts. Setting up a profile gives you access to hundreds of calls for expert sources every week. Just the other day, NBC Select posted a request for a dry cleaning expert and Newsweek sought a veterinarian to talk about arguing in front of your pet.

In this workshop, you’ll craft a Qwoted profile that gets journalists attention.

You’ll leave this workshop with:

  • Your Qwoted profile set up and ready to use

  • An understanding of best practices to make your profile stand out to journalists

  • Clear best practices on what to send to journalists in response to calls for pitches

You will leave the workshop with your profile live and be fully prepared to start responding to journalists’s request right away.

 

“The workshop gave me the first step I've been searching for! Leeron demystifies working with the media in a way that's warm, welcoming, encouraging, and effective.” — Amy Short

“Before working with Leeron, I submitted 15 pitches and heard back from zero. Once I followed Leeron's direction, I received replies on my first and second pitches—amazing! I only wish I had worked with her sooner.” — Gina Schatz, board-certified integrative bodywork therapist and educator

 

About Leeron

My name is Leeron and for the past 10 years, I’ve been a writer for online publications. I’ve been published in places like Salon, the Village Voice, the Observer, Business Insider, Popular Mechanics, Apartment Therapy and many more. Along the way, I learned a lot about how the media works.

Which stories get attention? What kinds of stories are editors looking for? What makes an editor get back to your story idea within 7 minutes and say YES? So I’m sharing what I’ve learned with entrepreneurs who want publicity to reach — and help — more people.

 
 

Frequently Asked Questions

  • Yes. I’ll be sending out a recording to all participants after the workshop

  • We’ll be setting up your media profile in the course, so if you have a headshot and a bio you already use, bring it!

  • Let’s leave that to the journalists to decide! You may be underselling yourself and have plenty of industry knowledge that would add perspective to an article for general readers.

  • Reach out to me at leeron@leeronhoory.com and I’ll get back to you right away.

“I appreciate how Leeron 'taught me to fish' with tips on finding publications, crafting angles, and structuring stories. I feel well equipped now to continue on my own!”


–Sam Bail, found of the Third Place Bar